Case Study | Annual Report

The Client

Moving in the Spirit is a nationally-recognized youth development program that uses the art of dance to positively transform the lives of children and teens in Atlanta, Georgia.

The Challenge

Moving in the Spirit typically publishes a print annual report and posts a PDF on their website. While  PDFs usually look fine on a desktop computer, it can be hard to view and slow to load for people using a tablet or smartphone. We wanted to create a digital version of the report that is mobile-friendly but would not require a lot of new content or additional money to develop.

The Solution

Project URL: http://www.movinginthespirit.org/annual-report/

We created a digital version of the report using the Slider Revolution WordPress Plugin by ThemePunch. This plugin is inexpensive and packed with features. We set the slides to advance automatically but viewers also have the option to control the advance rate. The slider is also responsive which means it will look good on any size screen.

Most of the content was repurposed from the print annual report. The Reactivate video had been developed previously for other projects. The only new content is the credits video near the end which was produced using iMovie’s scrolling credits title card.

Credits

Design: Ann-Laura Parks, CFRE

Copy: Erin Weller-Dalton

Photography: J.D. Scott Photography

Music: M. DeLa Sweeney