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Ann Laura

Ann Laura

For me, fundraising and communications go together like peanut butter and jelly – delicious & filling!

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Putting Liberty on a Pedestal

Most Americans know that the Statue of Liberty by Frédéric-Auguste Bartholdi was a gift to the American people from the citizens of France. The deal was that the French people will pay for the statue but its pedestal had to be financed and built by the Americans.

Across the big water, the American Committee of the Statue of Liberty began raising the $250,000 required for the pedestal. Benefit events, auctions, sales of miniatures, and exhibitions of the hand and torch section brought in some donations but at a slow rate. Neither Congress nor the state or city of New York had any interest in helping. Many Americans couldn't understand why we'd want such a thing much less pay for it.

A Slow Start

The press in general was critical of the project but Joseph Pulitzer, publisher of the New York World, was outraged by the lack of support. He told his readers that "more appropriate would be the gift of a statue of parsimony than a statue of liberty, if this is the appreciation we show of a friendly nation's sentiment and generosity."

Pulitzer's constant appeals for donations over two months only managed to raise $135.75. (Of course, at that time, the circulation of The World was only a few thousand.) Meanwhile Boston, Cleveland, Philadelphia, and San Francisco began to push to have the statue relocated to their cities.

Tagged in: Fundraising History

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Highfaluting words and long sentences make Papa cry

Ernest Hemingway's spare, concise and uncomplicated writing style packed quite a punch. The man himself departed this world more than 50 years ago but that doesn't mean you can't have him as a writing coach. Paste your text into the online app Hemingway and you'll get some tips for improvement.

For an alternative quick and dirty test, try The Readability Test Tool. You can check web pages by URL or paste in your text.

It is more fun to talk with someone who doesn’t use long, difficult words but rather short, easy words like “What about lunch?” - Winnie the Pooh

Design Trend: The World is Flat

Over the last year the graphics on the user interfaces (UI) for apps, web, as well as on your smartphone has been updated to a style call flat design. In the past, UI graphics have used bevels, shadows and textures for a skeuomorphic effect  - a look that is now a little dated.

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The post 10 Fundraising Moments in Pop Culture was so popular I've continued the list. Enjoy!


The Head of Development Doesn't Strike Me as a Criminal Mastermind
Castle, "Home is Where the Heart Stops," Season 1

Tagged in: Fundraising

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